Matchaful Signs Lease for SoHo Retail Space at 184 Prince Street
Matchaful, a popular matcha tea brand, has signed a lease for a retail space in SoHo at 184 Prince Street, with the deal brokered by Jordan Raphan, Marc Sitt, and Dorel Melloul of Kassin Sabbagh Realty.

In a deal that highlights the continued demand for prime retail space in New York City, Matchaful, a popular matcha tea brand, has signed a lease for a 1,100 square foot retail space in SoHo at 184 Prince Street. The deal was brokered by Jordan Raphan, Marc Sitt, and Dorel Melloul of Kassin Sabbagh Realty.
The retail space, located in the heart of SoHo, offers Matchaful a prime location to attract its target market of health-conscious consumers. SoHo is known for its trendy boutiques, upscale restaurants, and vibrant art scene, making it an ideal location for Matchaful to showcase its brand and products.
The asking rent for the space was $200 per square foot, reflecting the high demand for retail space in the area. SoHo has long been a sought-after neighborhood for retailers due to its high foot traffic and affluent customer base. The neighborhood attracts both locals and tourists, creating a steady stream of potential customers for businesses.
Matchaful, founded in 2015, has quickly gained popularity for its high-quality matcha tea and innovative menu offerings. The brand focuses on providing a unique and immersive experience for its customers, with a mission to make matcha accessible and enjoyable for all. With its new retail space in SoHo, Matchaful aims to further expand its presence in the New York City market and continue to grow its loyal customer base.
The lease agreement was facilitated by Jordan Raphan, Marc Sitt, and Dorel Melloul of Kassin Sabbagh Realty. Kassin Sabbagh Realty is a leading commercial real estate firm specializing in retail leasing and investment sales in New York City. The brokerage team has a strong track record of successfully representing both landlords and tenants in high-profile deals.
Carlos Michan, the landlord of 184 Prince Street, will welcome Matchaful as a new tenant in the vibrant SoHo neighborhood. Michan is known for his portfolio of prime retail properties in New York City, and the addition of Matchaful to his roster further solidifies the appeal of his properties.
The signing of Matchaful’s lease is a positive sign for the retail market in SoHo and New York City as a whole. Despite the challenges faced by the retail sector in recent years, prime locations in desirable neighborhoods continue to attract strong interest from both established brands and emerging concepts. Matchaful’s decision to secure a retail space in SoHo demonstrates the brand’s confidence in the future of brick-and-mortar retail and its commitment to serving its customers in a physical setting.
As the retail market in New York City continues to evolve, the demand for prime locations in neighborhoods like SoHo is expected to remain strong. Retailers that can offer unique experiences and products will continue to thrive in this competitive market. Matchaful’s new retail space in SoHo positions the brand for continued success and growth in the dynamic New York City retail landscape.

Dorel Melloul
Associate Director at Kassin Sabbagh Realty


Marc Sitt
Managing Director at Kassin Sabbagh Realty


Jordan Raphan
Director at Kassin Sabbagh Realty
